Wednesday, June 2, 2010

Operational Scar - What's Module 6

Finally reaching to the module 6 of Operational Scar.The module 6 of Operational Scar is titled "Elevated Grounds".

Module 6 - Elevated Grounds.

The module "Elevated Grounds" of Operational Scar covers 4 tactics and some other suporting tricks.

The Tactic 1 inside this is a secret to affiliate scheme.You just have to set a site.There is nothing to do with optimization,i.e you don't have to bother about how this site will get up in search engine ranking.In short,you can say that this is a set and forget scheme.

Tactic 2 is entitled “Sneaky Meta Description Tactic” and is a very clever technique to draw attention to a mid-ranking site which would draw you traffic away from higher ranking sites, without actually having to increase your ranking.

Tactic 3 is entitled “The Headline Tweak” and it lays down the format for best type and format of headline to cover more attention and more traffic.

Tactic 4 entitled “Testimonials” details on how to obtain and maximise the use of customer testimonials.

There is another topic "Quick Site Tweaks" that teaches the methods which can increase conversions by more than 35%.

Module 6 of Operational Scar is fairly large and covers indepth details on making money from webpage with heavy conversions.

Tuesday, June 1, 2010

Operational Scar - What's Module 5

Coming to Module 5 of Operation Scar.The Module 5 of Operation Scar is called "Quick Shots".

Module 5- Quick Shots

In this module, James concentrates on quick conversion tricks.He lays down some basic facts to increase conversion rate some of which include components of a good sales letter,graphics and sexy names,the use of color , fonts and size, the use of specific words, headlines, the above the fold rule, a call to action approach, guidance on positioning and the use of compelling language.For increased conversion,he also discusses 6 major triggers that our brain listens and reacts.Exploiting this triggers make high conversion rates.

The Author then moves on to personalisation techniques,bonus for sales,risk removal for customers, story lines and characters to adopt, usage of line breaks,testimonials,post scripts,link hiding.

Finally, he turns to rewards to purchasers, pricing, loading speed of pages and the use of audio and video.

Overall,the module 5 of Operation Scar is a detailed description if you want to publish your own product online and the coverage of related parameters required for the product.